Time Warner Cable Business Class is wiring the Milwaukee Art Museum to provide visitors with more information on the museum's galleries and exhibits.
Wi-Fi access will allow museum-goers the ability to view a piece of artwork while simultaneously gathering information on its creator and history.
"The museum is a source of great inspiration and pride to our customers and employees," said Tom Adams, regional vice president of Time Warner Cable Wisconsin. "We are delighted to put our best products and services to use, making the wonder of the museum accessible to the widest-possible audience."
In addition to the Wi-Fi access, Time Warner Cable will also serve up original programming about museum exhibits via an on-demand channel and will promote special discounts directly to its subscribers. Time Warner Cable also said it would sponsor three Milwaukee Art Museum exhibitions per year.
"The TWC partnership is at the core of the museum's technology plan," said Daniel Keegan, director of the Milwaukee Art Museum. "Ubiquitous Wi-Fi at the museum provides the platform to present the next generation of interactive experiences for our hundreds of thousands of annual visitors. Mobility, access and ease of information presentation are now all possible thanks to Time Warner Cable."