Following in the footsteps of rival America Online, Microsoft Corp. 's MSN is beefing up its broadband menu with a new media player and a bevy of video content.
The ISP launched a beta version of "MSN Video" today and expects to roll it out nationwide this winter.
MSN said it will offer on-demand access to news, sports and entertainment videos, including clips from NBC News and MSNBC.com. Initially, MSN Video will tap content from shows such as Today, NBC Nightly News with Tom Brokaw, Dateline NBC and Meet the Press.
Among its features, MSN Video will enable users to customize their viewing lists. The service will not be commercial-free, however, as it will feature 15-second video ads for every five to six minutes of content. The MSN Video player will also house stationary ads.