Cable One has picked SubscriberWise’s subscriber analytics and decision management platform in order to improve customer service to its subscribers.
Cable One, the nation’s 10th-largest cable operator, will use SubscriberWise’s risk management and target marketing system to support its growing cable and digital technology goals and operations.
“Cable One is pleased to be partnering with SubscriberWise in an effort to keep our costs low in a very competitive market,” said Patrick Dolohanty, Cable One’s vice president and treasurer. “We feel that SubscriberWise will give us another tool in making strategic business decisions and enable us to improve our customer service.”
Cable One, a subsidiary of The Washington Post Co., serves approximately 743,000 customers in 19 states with cable television, telephone and high-speed Internet service.
“SubscriberWise is extremely proud to partner with such an outstanding organization, and we are equally excited to count this respected operator among our many satisfied members nationwide,” said David Hoffer, SubscriberWise’s vice president and chief financial officer. “During the past four months, we’ve worked closely with Cable One management to understand their risk and selling objectives. Together, we’ve designed a customized business process that will deliver results while acting in the best interests of Cable One’s customers.”
SubscriberWise is also a risk management preferred solutions provider for the National Cable Television Cooperative (NCTC).