While WOW works on the details of its impending purchase of Knology that was announced last week, Knology is sticking with its plan of offering more HD channels to its subscribers.
Knology announced today that it has dropped 15 more HD channels into the lineups in Columbus, Ga., and Valley, Ala. Among others, the new HD channels include Bravo, CNN, E!, ESPNU, Fox News, Golf Channel, MSNBC, NFL Channel, Oxygen and USA.
Rocye Ard, vice president of sales and marketing for Knology, said the new HD channels were the result of ongoing bandwidth optimization efforts by Knology, and not due to an analog-to-digital conversion project.
Knology has said in the past that it plans on deploying digital terminal adapters (DTAs) in order to reclaim more bandwidth, but to date, it has all-digital in two systems: the former Sunflower system in Lawrence, Kan., that Knology purchased in 2010 and Auburn, Ala.
Ard said Knology launched its Auburn system as all-digital and that the company uses DTAs from Evolution in that market.
Knology, headquartered in West Point, Ga., largely wrapped up its DOCSIS 3.0 rollouts near the end of last year.