After a customer backlash, Verizon Wireless dropped a plan to start charging $2 for every payment subscribers make over the phone or online with their credit or debit cards.
In a statement on its website, the company said "customer feedback" prompted the decision to drop the "convenience fee" it wanted to introduce on Jan. 15.
Verizon wanted to steer people to electronic check payments, which are cheaper, and automatic credit card payments, which are more reliable.
A petition on Change.org against the fees had gathered more than 95,000 names a day after Verizon, the country's largest cell phone company, announced the fees. The petition was set up by Molly Katchpole, who earlier this year started a successful campaign to make Bank of America drop a $5-per-month fee for debit card use.
Payment processors for power companies usually charge "convenience fees" of up to $5 for every payment made by phone or online, but cell phone companies haven't taken the step yet. The furor against Verizon hints that they may have to wait further.
Verizon Wireless serves 91 million phones and other devices on accounts that pay the company directly, and more who pay indirectly through other companies. It's a joint venture of Verizon Communications of New York and Vodafone Group of Britain.