BBC World News is coming to America thanks to a distribution deal with Comcast.
The New York Times reported this morning that a deal between the BBC and Comcast has been reached, with the expectation of an official announcement from the two later today.
According to The New York Times, BBC World News, which is subsidized by British taxpayers and by advertising and distribution fees, will be available in some homes in Comcast’s Philadelphia, Chicago, Boston and Minneapolis markets, and in additional systems by the end of the month.
The goal is to have BBC World News in front of nearly 15 million homes passed by Comcast by the end of next year.
Before the deal was struck with the nation’s largest cable operator, BBC World News was available in roughly 6 million homes, mostly in New York City and Washington, D.C.
BBC World News has also been available to American viewers via public TV and radio.