Harmonic has reorganized its executive sales team, which includes Mark Carrington replacing Matt Aden as vice president of sales for the company.

Harmonic said Aden is exiting the company's top sales spot for personal reasons.

Carrington was previously vice president of service and support for Harmonic. In his new role, he is leading the portion of the sales organization focused on the Harmonic-branded product lines.

Carrington previously served as vice president of sales and services for DiviCom, along with holding senior sales positions at IBM.

In addition, two former Omneon executives have stepped into key management roles for Harmonic. Harmonic completed its purchase of video production and playout vendor Omneon for $273 million in September.

Geoff Stedman, who was in charge of marketing at Omneon, will expand his role at Harmonic to provide overall leadership for the combined company's marketing communications. As vice president for Omneon & Corporate Marketing, Stedman will have responsibility for corporate branding, demand generation and all of the company's outbound marketing activities, in addition to continuing to lead the marketing function for the Omneon portfolio of products.

David Price, who previously ran the company's marketing communication function, will remain with Harmonic as vice president of business development.

Ron Howe, who led Omneon's customer service organization, will take on a similar but expanded role for the combined company, leading the customer service organization for all Harmonic products. As vice president for service and support, Howe is responsible for driving the company's overall customer service strategy, establishing consistent service level performance and ensuring customer satisfaction.

"As part of the process of bringing Harmonic and Omneon together, we are fortunate to be able to draw upon the expertise of the combined management teams to fill critical executive leadership positions and build on the strengths of the respective organizations," said Patrick Harshman, president and CEO of Harmonic. "The new roles for Geoff, Mark and Ron allow us to capitalize on the skills that each of these executives bring to the team and are part of the larger ongoing process of defining roles and responsibilities across the combined company."