BellSouth kept the pricing pressure on cable Monday by slashing the monthly nut for its FastAccess DSL Xtreme service.
The $5 reduction takes the 3 Mbps/384 kbps service tier to $37.95 per month. To lure more customers, the telco is also offering a $50 Visa gift card to new DSL subscribers.
Among its other tiers, BellSouth markets a 6 Mbps/512 kbps "Xtreme" service for $46.95 per month. Its 1.5 Mbps Ultra tier sells for $32.95, and its "lite" tier, targeted at Internet dial-up users, offers 256 kbps/128 kbps for $24.95 per month.