General sessions for the 2005 National Show will be peppered with the expected contingent of cable industry leaders as well as executives from companies that fall outside the traditional cable show sphere.

The participants and sessions, to take place in the third floor ballroom of Moscone West in San Francisco, include:

Opening General Session: Sunday, April 3, 1 p.m. PT, and entitled "From Baud Band to Broadband."

Paul Allen, Chairman, Vulcan Inc.

Thomas Rutledge, COO, Cablevision Systems Corp.

Jerry Yang, Co-Founder and Chief Yahoo, Yahoo! Inc.

A senior executive from Electronic Arts (to be announced)

Monday General Session: April 4, 9:30 a.m. PT, entitled "Attack of the Empowered Consumer: Understanding New Media Markets"

John Chambers, president and CEO, Cisco Systems Inc.

Robert Iger, president and COO, The Walt Disney Company

Jonathan Miller, chairman and CEO, America Online Inc.

Brian Roberts, president and CEO, Comcast Corp.

Eric Schmidt, chairman & CEO, Google

Tuesday General Session: April 5, 9:30 a.m. PT, titled "Good Things Come in Small Packets: How IP is Changing Communications"

Glenn Britt, chairman and CEO, Time Warner Cable

Rob Glaser, chairman and CEO, RealNetworks Inc.

Len Lauer, president & COO, Sprint Corporation

James Robbins, president and CEO, Cox Communications

Closing General Session: Tuesday, April 5, 4 p.m. PT, titled "Hollywood Squires: Entertainment & The New Rules"

Jeffrey Bewkes, chairman, Entertainment & Network Group, Time Warner Inc.

Peter Chernin, president & COO, News Corp.

Jeffrey Katzenberg, film producer and co-founder, DreamWorks SKG

Robert Wright, chairman and CEO, NBC Universal