Time Warner Cable said it has reorganized its core senior management as part of a plan to tie together three basic business "pillars": new product development and deployment, marketing and customer service.

In the moves announced Thursday, the MSO promoted former Vice President of Corporate Development Mike LaJoie to the newly created position of vice president of advanced technology. Joining that group are Mike Hayashi, who will remain as the MSO's senior vice president for advanced engineering and subscriber technologies, and Kevin Leddy, who is now the senior vice president of platform development. Previously, Leddy was Time Warner Cable's senior vice president for new product development.

Additionally, the MSO said Executive Vice President Chuck Ellis has added chief marketing officer to his title. Joining him are Brian Kelly, who remains senior vice president for marketing, and David Temlak, who stays on as senior vice president of customer care.

Time Warner Cable added that Carl Rossetti will become executive vice president of new business development. The senior management team in Rossetti's group will be comprised of Rick Davies, senior vice president for corporate development; Gerry Campbell, senior vice president for voice; and Pat Armstrong, senior vice president for new product management.

Moreover, the MSO's operating management team, which had consisted of six executive vice presidents, has been trimmed to five • all reporting to Time Warner Cable President Tom Baxter.

In related decisions, Jeff King, the MSO's executive vice president of network engineering and president of Road Runner, also will report to Baxter. Senior Vice President of Network Engineering Paul Gemme will be part of that group, reporting to King.

Time Warner's reorganization announcement follows news that it plans to relocate most of its corporate offices in the Denver area to Charlotte, N.C. and Herndon, Va. by the end of 2002. That decision is expected to affect about 200 of the MSO's 300 employees based in Denver.