Samsung is hoping the mass-market will embrace HDTV, and is rolling out a new all-in-one HDTV set-top box receiver to entice television watchers.
The electronics company is touting the SIR-TS160 as an all-in-one box because it offers reception of over-the-air digital broadcasts, analog broadcast and digital satellite programming from DirecTV. The box is the first consumer receiver to employ the industry standard digital video interface (DVI) and high-bandwidth digital content protection (HDCP) implementation, according to Samsung.
The SIR-TS160 includes a 7-day Advanced Program Guide, which integrates analog and digital signals to enable seamless switching between programs broadcast over satellite and over-the-air, Samsung said. The guide lets users search for programs by various fields, including by movie name and actors. A picture-in-picture window enables viewers to continue watching a program while they search.
The box will debut this month at a MSRP of $699.