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Wink has been cherry-picked by Comcast, the third largest cable operator, to deliver Wink Enhanced Broadcasting to all of Comcast's 1.5 million digital households over the next three years.

Comcast customers will also use the Wink Response Network.

Wink iTV lets subscribers interact with programming and ads while they continue to watch TV. Customers just click on their remote control during an enhanced program or advertisement to access program related info like weather, sports updates, coupons or make purchases.

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