BigBand has taken the wraps off of a targeted advertising application that lets IPTV video providers use “virtual zoning” to deliver ads to ad zones over linear TV.
To borrow a phrase from an infamous actor, Time Warner Cable’s high-speed Internet services were “winning” in the third quarter.
Interactive or advanced ads improved customer engagement and brand recall.
Nagra, a Kudelski group company, provides multi-screen security and content protection technologies, as well as advanced user experience and advertising solutions powered by OpenTV technology.
BigBand Networks is a leader in digital video networking. The company’s innovative video networking platforms utilize exiting infrastructure to deliver and monetize multi-platform video services, including digital TV, high-definition TV, advanced advertising, video-on-demand and interactive TV, along with state-of-the-art bandwidth solutions.
SeaChange is a leading provider of software, services and solutions for multi-screen video delivery, digital advertising, video-on-demand and content acquisition. Its powerful open solutions enable broadband television operators to provide new on-demand services and gain greater efficiencies in advertising and content delivery across multiple screens.
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