Alticast has launched an end-to-end digital interactive ecosystem for TV operators with support for cable, satellite, DTT, IPTV and hybrid systems.
The company's Windmill ecosystem was designed as a set of modular technologies, which give TV operators the ability to add advanced interactivity to existing systems while providing new revenue models and a roadmap to future services.
Windmill uses Alticast's new altiView user interface to provide content discovery across broadcast and over-the-top content, recommendations, and an integrated social experience to increase viewership and consumer loyalty.
Windmill was built on Alticast's altiPlatform middleware core, which provides compatibility with existing systems and pre-integrated support for content protection solutions. It works with Alticast's altiProtect CAS (conditional access system) and DRM (digital rights management), as well as with the other major vendors deployed in the market.
"Windmill is a cutting-edge TV ecosystem that will provide unparalleled customer satisfaction now and in the future, increasing average revenue per user and reducing churn. Windmill's open system architecture maximizes compatibility and minimizes costs for operators," stated Thomas Jung, chief marketing officer for Alticast.
Alticast will demonstrate Windmill at the Cable Congress in Zurich this week and at next week's CableLabs Winter Conference in Philadelphia.