AT&T scores Wi-Fi deal at Dolphins’ stadium
Miami Dolphin fans at Sun Life Stadium can keep track of game statistics and their social networking endeavors thanks to the installation of 1,100 AT&T Wi-Fi hotspots.
To complement the Wi-Fi access points, AT&T also installed its distributed antenna system (DAS) technology at Sun Life Stadium, which provides cell service equivalent to 16 individual cells sites.
AT&T installed Wi-Fi hot sports throughout the 75,000-seat stadium by implementing new, racetrack-like mapping strategies with antennas mounted on pedestals snaked through handrails and in seating isles, to allow for closer access points to event-goers. The network upgrade increased Wi-Fi access points by nearly 400 percent in the stadium.
“AT&T is a critical technology partner for the Miami Dolphins, supporting connectivity and coverage so we can offer fans a great network experience,” said Tery Howard, senior vice president and chief technology officer, Miami Dolphins. “We have a commitment from ownership to create a stimulating and interactive environment at all of the events at Sun Life Stadium including football, soccer, and concerts. These technological upgrades will definitely increase the fan experience in a way that will be easily recognizable to everyone who enters our stadium.”
During the Dolphins’ first home game this year, Wi-Fi users exchanged nearly 1 million MB of data and made more than 21,000 connections.
“We are bringing fast and reliable mobile services to venues across the country to help support growing demand among sports fans and event-goers for a connected mobile experience,” said Carlos Blanco-Sposito, vice president and general manager- South Florida, AT&T. “The Miami Dolphins demonstrate the importance of ensuring their fans have a truly exciting mobile experience at Sun Life Stadium by turning to us for these services.”
AT&T declined to say which vendor it was using for the hotspots, or disclose the financial terms of the deal.
Outdoor Wi-Fi deployments are a growing revenue stream for service providers. Comcast has struck stadium deals in Boston, Denver and Philadelphia.