Arista Networks aims at Cisco’s sweet spot
Arista Networks, a 4-year-old start-up established by a highly respected founder of Sun Microsystems, is preparing to enter the switching systems market, going head to head with the likes of Cisco Systems and Juniper Networks.
|Andreas von Bechtolsheim|
A notable first customer is BitGravity, a video distribution company. Others include Lawrence Livermore Labs and Northwestern University, both known for high-speed computing research.
The company specializes in what it calls “cloud networking,” named after the cloud that on most graphic representations of a network depicts the public Internet. The company’s technology depends on the use of powerful chips and innovative software to perform switching faster than rival systems, at one-tenth of the cost, according to an article on the company in The New York Times (story here ).
The founder of the company is Andreas von Bechtolsheim, who has a reputation as one of Silicon Valley’s most innovative scientists. His partner is David R. Cheriton, a professor from Stanford University who specializes in leading edge software.
The company has also recruited Jayshree Ullal, who had been a prominent executive at Cisco, to run the company.
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