RCN’s ‘Analog Crush’ rolls into Washington, D.C., area
RCN’s quest to convert analog spectrum to an all-digital environment, which it calls “Project Analog Crush,” is slated to begin in the Washington, D.C., area next month.
RCN, Comcast and other cable operators are switching over to all-digital because the reclaimed analog spectrum can be used to offer more HD and SD channels, as well as make their networks easier to maintain.
"RCN's Analog Crush frees up bandwidth so we can provide our D.C.-area customers with an exciting expansion of quality programming content," said RCN President and CEO Peter Aquino. "By going all-digital, we will once again demonstrate that we are committed to delivering the best that technology has to offer and improve the overall customer experience."
The company has already started Project Analog Crush in its Boston, Chicago, New York City and Philadelphia footprints. RCN said the conversion will enable it to deliver up to 10 SD digital channels, or three HD channels, per analog channel – with better picture quality – and to use some of the reclaimed spectrum to support the growing demand for high-speed data services.
RCN said the new lineup will kickoff with 75 HD channels and leapfrog the incumbent cable product in the area. In addition, RCN is expanding its international tier and VOD library and is preparing for high-speed data expansion through DOCSIS 3.0 in the future.
Customers will need at least a standard digital converter box or a CableCard to view the new channel lineups, while HD and HD DVR converters are needed for the HD channels.
RCN is mailing customers self-install instructions, or they can schedule appointments to have their boxes installed.
The conversion will start in Gaithersburg, Falls Church and Bethesda and will continue over the next four months.
More Broadband Direct:
• Broadband Briefs for 9/29/08