Toshiba taps e-commerce sales power
Online availability of cable modems to expand sales beyond brick & mortar limits
Toshiba America Information Systems is launching an online store developed by BuyNow to sell its cable modem products to customers nationwide. The new Web site, www.toshibamodems.com , was developed in response to requests to make the Toshiba PCX line of cable modems available for purchase to a wider group of cable subscribers.
The launch of the new e-commerce site in conjunction with BuyNow signals another expansion for Toshiba into a wider distribution of its PCX line of DOCSIS-compliant cable modems. These modems are currently sold and leased throughout North America and abroad by cable operators and several nationwide electronics retailers.