Report: Cable’s broadband subs out number video for 1st time
The second quarter proved to be a milestone of sorts for the top cable operators across the nation. For the first time, barely, the number of broadband subscribers exceeded the number of video subscribers among the largest cable operators in the nation, according to a report by Leichtman Research Group.
Minus overbuilder WOW!’s subscriber numbers, Leichtman Research Group (LRG) reported that the top cable operators tallied 49,915,000 broadband subscribers at the end of this year’s second quarter compared to about 49,910,000 cable TV subscribers.
For the big picture overview, LGR said that the 17 largest cable and telephone providers in the nation, which represented about 93 percent of the market, acquired nearly 385,000 net additional high-speed Internet subscribers in the second quarter.
The top broadband providers now account for over 85.9 million subscribers, with top cable companies having nearly 50.7 million broadband subscribers, and top telephone companies having over 35.2 million subscribers.
The biggest cable companies accounted for 99 percent of the net broadband additions for the quarter versus the top telephone companies. Overall, cable added about 380,000 subscribers, representing 128 percent of the net additions for the top cable companies in the same quarter a year ago.
"With the addition of more than 30 million broadband subscribers over the past decade, cable providers have clearly expanded well beyond their roots in cable TV service," said Bruce Leichtman, president and principal analyst for Leichtman Research Group.
The largest telephone companies added about 2,000 broadband subscribers in the second quarter compared to a loss of about 2,000 a year ago. AT&T and Verizon added 627,000 subscribers the second quarter while having a net loss of 636,000 DSL subscribers
The top cable broadband providers have a 59 percent share of the market versus the top telcos.