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Cincinnati Bell to join Gigabit club

Tue, 08/19/2014 - 12:04pm
Mike Robuck

Add Cincinnati Bell to the growing list of services providers that are preparing to offer a 1-Gigabit service to their subscribers.

Cincinnati Bell President and CEO Ted Torbeck announced that his company would start offering a fiber-based 1 Gbps tier to its residential subscribers on Sept. 8.

“The company has a unique opportunity to give Cincinnati consumers the capability to upgrade speeds to meet their ever-changing technology needs and do so at competitive prices,” said Torbeck.

Cincinnati Bell didn’t provide any additional information on pricing and roll out locations for the 1-Gig offering.

The Gigabit service announcements have been fast and furious this summer with Suddenlink CommunicationsCenturyLink, Bright House Networks, GCI Communications, and Cox Communications announcing  deployment plans.

AT&T is offering its GigaPower service in Austin and parts of Dallas, while Google Fiber has deployments underway around Kansas City and Provo, Utah with more to follow. Grande Communications has its 1-Gig service live in several areas of Texas, including parts of Austin.

Last month, Time Warner Cable announced it was participating in the city of Los Angeles’ request for information (RFI) process that is targeting the development of a communitywide 1 Gigabit network that will serve area residents, businesses and city government. 

The cable industry has responded to the Gigabit frenzy by giving its DOCSIS 3.1 specifications the consumer-facing name of “Gigasphere” at the Cable Show earlier this year.

Cincinnati Bell’s Gigabit Internet service announcement is part of an overall program from the company to “Light Up Cincinnati.” Cincinnati Bell started offering the Gigabit service to small businesses earlier this summer. Large cable operators in the United States are already offering small and medium-sized businesses Gigabit speeds over fiber.

Cincinnati Bell took direct aim at Time Warner Cable in promoting its 1-Gig service by saying it was 20 times faster than Time Warner Cable’s fastest Internet speeds for residential customers. Cincinnati isn’t on the list of cities that is slated for Time Warner Cable’s TW Maxx all digital upgrade next year, which includes a 300 Mbps tier.

Torbeck also announced that as part of the Light Up Cincinnati initiative, the company plans to continue offering free Wi-Fi hotspots at key Cincinnati locations and in conjunction with community events. The company will have several Wi-Fi hotspots available during the Cincinnati Bell/WEBN Fireworks on Labor Day weekend and had previously set up free hotspots at the Bunbury and Buckle Up music festivals.

“Cincinnati Bell is really focused on connecting and bringing folks together in a powerful way,” Torbeck said. “Our company is transforming from a traditional phone company to a technology company designed to connect people where they live, work and play.”

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