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Level 3 adds playout service for broadcasters

Tue, 07/08/2014 - 1:42pm
Brian Santo

Level 3 introduced a Channel Origination system designed for broadcasters to use to create linear channels for secure distribution to cable headends and satellite TV network operations centers.

Content owners provide their channel playlist and digital video files, and Level 3 will format and store those files until they’re ready for distribution over satellite or via fiber, the company said.

The system is based on Level 3’s live Vyvx broadcast video acquisition, encoding and transcoding technology. Delivery is provided via the Level 3 CDN. The service also included  self-service analytics and reporting.

Channel Origination serves as an entry point to Level 3 Video Cloud’s distribution service. The Level 3 Video Cloud is a full suite of IP-based video services designed to support content delivery throughout its life cycle, from signal acquisition to delivery to viewers.

“Content providers increasingly want to spend more of their time developing compelling content and less time overseeing the complex processes required to deliver that content to their end users,” said Anthony Christie, chief marketing officer at Level 3. “Through Level 3’s global fiber-based video distribution network, which enables us to securely and reliably deliver content anywhere in the world, our customers can increase their points of distribution, enabling them to scale more efficiently and focus on the growth of their business.”

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