ST Micro adds Rovi HEVC to set-top chips
STMicroelectronics and Rovi are working together to commercialize HEVC compression in set-top boxes, with the former integrating the latter’s DivX HEVC technology into its set-top box system-on-chip (SoC) families.
Rovi’s HEVC solution includes the MainConcept encoding software development kits (SDKs) for professional content creators; the DivX Video Service with DivX DRM for protected content delivery for service providers, mobile operators and content retailers across multi-screen devices; DivX software tools for PC-based content creation and playback, and an extension to the DivX Certification program to allow IC and OEM customers to quickly bring to market mobile and consumer electronics products that support high-quality HEVC playback.
“We believe that HEVC will be a catalyst in accelerating high-quality video experiences across multiple screen devices from set-top boxes, TVs and PCs to smartphones and tablets,” said Dr. Kanaan Jemili, senior vice president, product management at Rovi. “With our DivX HEVC solution integrated in SoC platforms for set-top boxes, we believe it will benefit service providers and operators looking to expand their capabilities, enabling the transition to IP video services in a more cost effective and scalable way.”
“Our vision of the next-generation consumer entertainment experience is aligned with Rovi’s mission to drive an interoperable multi-screen HEVC ecosystem forward for consumers’ enjoyment of high-resolution content,” said André Bertrand, strategic marketing director, Unified Platform Division, STMicroelectronics. “Interoperability with HEVC technology on our set-top box devices showcases advanced video-processing functionality and sets the bar for high-quality entertainment features on devices.”
HEVC roughly doubles the compression rate of the previous generation of compression technologies, MPEG-4 / H.264.