Bell took the wraps of its new Fibe TV Wireless Receiver yesterday, which sends HD quality video services to up to five additional TVs in customers’ homes without the need for more cable runs or the use of existing wall jacks.
While AT&T has a similar offering in the United States, which serves two additional TVS wirelessly, Bell is laying claim to being the first video provider in Canada to launch a wireless receiver. The receiver plugs into customers’ cable modems and connects with their DVRs. The receivers, which appear to be made by Motorola/Arris, are available to new and existing Fibe TV subscribers for an additional $7 per month, or can be bought for $199.
Bell has been competing with the likes of Rogers Communications, Videotron and Cogeco Cable to win video subscribers in Eastern Canada.
"Going wireless means you can watch HD TV anywhere you want in your home -- without the hassle of running more cable across floors or through the walls of your house. All you need is a power outlet," said Shawn Omstead, vice president of products for Bell residential services. "Wireless TV is just another example of what Fibe can do that cable can't."
Fibe TV includes social media apps, such as Facebook Twitter and TSN Xtra, on TV screens. The service gained 47,463 new subscribers in the first quarter while Bell’s competitors lost video customers over the same time frame.
Fibe TV is now available across Montréal, Québec City and Toronto, with multiple new locations being added this year, including Aurora, Barrie, Hamilton, Markham, Milton, Newmarket, Ottawa, Richmond Hill, Stoney Creek and Vaughan in Ontario, and Laval and South Shore and North Shore Montréal in Québec.