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Midcontinent tees up WatchESPN

Wed, 08/29/2012 - 3:04pm
Mike Robuck

Starting today, Midcontinent Communications is serving its authenticated customers live streaming sports content from WatchESPN across various devices, and it plans on offering more Disney-related video content in the fall.

Using the free WatchESPN app, Midcontinent subscribers can view live streaming from ESPN, ESPN2, ESPN3 and ESPNU on their Apple iOS and Android devices, as well as online. The deal with Disney is similar to ones that Comcast, Verizon, Time Warner Cable and Bright House Networks have struck.

“As part of our efforts to continue to provide content our customers want, we’re pleased to announce the launch of WatchESPN,” said Midcontinent’s director of programming Wynne Haakenstad. “This will allow our customers to have easy access to their favorite sports programming from ESPN – when and where they want it.”

The free WatchESPN app is available for downloading in the iTunes and Google Play stores. Launched in April of last year, the app has been downloaded more than 10.7 million times.

Midcontinent said that Watch Disney Channel, Watch DisneyXD and Watch DisneyJunior would also be available to Midcontinent cable subscribers this fall. Similar to WatchESPN, these authenticated products will be accessible across a variety of platforms and devices – both in-home and out-of-the-home.

Earlier this year, Midcontinent announced it was working with Synacor to provision its TV Everywhere services, which included HBO Go and Max Go.

Midcontinent serves more than 275,000 residential and business customers in North and South Dakota, Minnesota, and Wisconsin.

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