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Cisco culls Cius tablet, blames BYOD

Tue, 05/29/2012 - 1:42pm
Maisie Ramsay, Wireless Week

Cisco's Cius tabletCisco is taking the axe to its Cius enterprise-grade tablet because of "market transitions" stemming from the bring-your-own-device (BYOD) trend.

The company, whose primary specialty is network infrastructure, said late last week that it will halt investment in Cius, though the tablet will still be provided in a "limited fashion" to some customers.

"Based on these market transitions, Cisco will no longer invest in the Cisco Cius tablet form factor, and no further enhancements will be made to the current Cius endpoint beyond what’s available today," Cisco general manager O.J. Winge said in a post on the company's official blog. Employees are “bringing their preferences to work” and collaboration “has to happen beyond a walled garden,” he said.

Cisco “will continue to offer Cius in a limited fashion to customers with specific needs or use cases,” Winge said.

Instead of focusing on tablets for enterprise customers, Cisco will instead "double down" on software that works across a variety of operating systems and devices, like its Jabber and WebEx platforms, Winge said.

The Cius was offered to business customers at AT&T and Verizon, where the $700-plus tablet faced off against the lower-cost iPad.

The Cius is not the only tablet to flop amid competition from Apple's iPad and Samsung's popular Android-based Galaxy tablets. Research In Motion's BlackBerry PlayBook tablet failed right out of the gate because it lacked fundamentals like a healthy selection of apps and native clients for email, calendar and contacts. Another notable tablet to crash and burn was HP's webOS-based TouchPad, discontinued last August less than two months after it hit shelves.

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