Canadian service provider EastLink will get a deeper look at its subscribers' behavior patterns thanks to reporting and analytical tools from Scorecard Systems.
"The Scorecard solution allows us to better understand how we can continue to refine the customer experience in both our traditional and soon-to-be-launched wireless operations," said Deborah Shaffner, president and COO EastLink. "Our data quality, integrity and speed of reporting will be greatly enhanced, providing us with significantly more insight into our customer base, products and bundle performance."
Effective immediately, EastLink will deploy Scorecard's flagship analysis and commission calculation products.
"We are very pleased to announce our new relationship with EastLink," said Scorecard CEO Simon Marwood. "As one of Canada's most innovative telecommunications companies, EastLink will be provided deeper insight into the company's business. This new partnership will allow the company to gain a truer picture of the customer experience, providing them with robust, accurate and rich reporting."