Synacor creates TV Everywhere division
Synacor said it has set up a division specifically to support TV Everywhere services. Specifically, the company aims to help service providers add mobility to their TV Everywhere initiatives.
The company, which specializes in developing Web-based tools, said it is working on several products that support devices that might be used outside the home, including portable tablets and mobile devices, in addition to in-home electronics such as Internet-connected TVs.
The company said it expects to have tablet and Internet-connected TV products for its partners sometime in the second quarter.
"Increasingly, consumers expect to be able to access content and features from our customers on any device. Sequestering the experience to the home or simply on a PC is quickly becoming inadequate. Because this trend is driven by both consumer expectations and client demands, we are committing to the creation of a division focused exclusively on TV Everywhere," said Ron Frankel, CEO of Synacor.
"With our authentication technology," Frankel continued, "we are uniquely positioned to deliver high-quality, authenticated entertainment content, including TV, movies, video, games, music and other online services that consumers can access anywhere, anytime and on any device through their high-speed Internet or broadband provider."