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Verizon snags classic cars in 3-D

Fri, 07/16/2010 - 8:20am
Brian Santo

Wealth TV has rendered one episode of "Wealth on Wheels Classic" in 3-D, and Verizon has picked it up as an on-demand program for its FiOS TV subscribers.

"As we progress with 3-D on FiOS TV, programming like this from WealthTV gives our customers a chance to see what 3-D on FiOS is really all about," said Tricia Lynch, director of content strategy and acquisition for Verizon. "Seeing the classic cars come to life in 3-D will make viewers feel like they're in the driver's seat."

The episode features the Mercedes-Benz Classic Center in Irvine, Calif., and highlights more than a dozen classic automobiles and the 2011 Mercedes-Benz SLS AMG.

Mercedes Benz SLS AMG

More Broadband Direct 7/16/10:

•  NCTA, ACA oppose third way; ACA tosses monkey wrench
•  Report: TWC launches D3 in Charlotte
•  AT&T, Rainbow Media sign carriage agreement
•  ACA neutral on AllVid
•  Verizon snags classic cars in 3-D
•  Cox snags Frost & Sullivan award
•  Sony Ericsson profits on pricier handsets
•  Report: Mobile broadband revenue to double by 2014
•  Google reaping benefits of Android
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