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Comcast to carry ESPN's 3-D cable channel

Wed, 05/12/2010 - 8:55am
The Associated Press

PHILADELPHIA (AP) – Comcast, the nation's largest cable TV provider, will start carrying the ESPN 3-D cable channel in June.

That makes Comcast Corp. the first cable company to sign on. In March, satellite TV company DirecTV Inc. said it would carry the channel.

ESPN's 3-D channel will feature live sporting games, starting with the June 11 FIFA World Cup match that pits South Africa against Mexico. The channel will also feature games from the NBA and from college football and basketball.

Viewers without 3-D television sets can watch the same games on ESPN in high-definition.

Sporting events in 3-D could become the next big trend in television. But wide acceptance by viewers will depend on whether they'll buy 3-D TV sets and wear 3-D glasses.

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