Shaw signs on for 3D Masters
First in Canada to Broadcast 3D-HD TV Content
Shaw Communications has negotiated the rights to be the exclusive Canadian 3D distributor of the upcoming 2010 Masters Tournament.
Rights to show the Masters in 3D are being offered exclusively to cable companies. Comcast and Cox Communications previously announced they would provide Masters coverage in 3D.
To view the Masters in 3D, Shaw HD customers will require a 3D television, the TV manufacturer's specified 3D glasses and a Shaw HD cable box.
The 2010 Masters is scheduled for April 7 - 11 in Augusta, Georgia.
Separately, Shaw said it is broadcasting special Easter programming. Two programs are available, one which “features adorable bunnies munching on hay, snuggling and playing,” and a second set of features with “highlights of Easter Bunnies, kids' face painting, and the Pysanky, the traditional Ukrainian Easter egg painting art.”
Each program runs 30 minutes, and airs from April 1 - 5 on The Frame for Shaw and Shaw Direct customers; and on Shaw Video On Demand for Shaw customers. For more information, check your program guide.
|More Broadband Direct 4/01/10:|
|• ACA looks for HD box waiver|
|• Enablence rolls out FTTH network in Nebraska|
|• Shaw signs on for 3D Masters|
|• Google calls itself 'Topeka' for day|
|• Broadband Briefs for 04/01/10|