Comcast hooks up with Tribeca Film Festival for VOD
Comcast will be featuring seven films from the 2010 Tribeca Film Festival in on-demand mode one day before any of the films are shown at the festival.
The independent movies will be available in Comcast’s VOD menu starting tomorrow and will run through June 15. Comcast will also feature movies from last year’s Tribeca Film Festival, as well as documentaries from ESPN and extras including behind-the-scenes, outtakes, interviews with actors and directors, DVD extras, wrap-up segments and more.
Comcast, the nation’s largest cable operator, also announced the launch of a new independent Movie Club online from its Fancast Web portal. The Movie Club will feature updates, interviews and photos form the Tribeca Film Festival, as well as hundreds of independent films, editors’ reviews, live chats and newsletters.
Comcast Media Center (CMC), a subsidiary of Comcast, announced today that it was picked to be one of the service providers that will manage and distribute the film content from Tribeca Enterprises. The CMC said it would be delivering 12 feature titles to participating cable operators, but Comcast was the only cable operator named in the release.
“The Comcast Media Center’s VOD capabilities make it a great partner to support our national distribution platform,” said Adam Sloan, executive vice president of Tribeca Enterprises. “The CMC’s reach, encompassing more than 90 percent of the country’s top cable system operators, allows us to bring our diverse selection of quality-driven entertaining films to a national audience.”
Launched in 2003, the CMC's national VOD platform currently manages and distributes more than 9,000 VOD assets from more than 276 content sources each month.
“We are pleased to support Tribeca Enterprises in extending access to its stable of quality entertainment from the independent film community into VOD-enabled households served by our national VOD content distribution platform,” said Gary Traver, senior vice president and chief operating officer of the Comcast Media Center. “The opportunity to showcase films featured at the renowned Tribeca Film Festival is a great way to launch the country’s newest on-demand entertainment channel.”