Mixed Signals to demo audio monitoring at Winter Conference
Mixed Signals said today that it will demonstrate the advanced audio monitoring capabilities of its Sentry digital content monitoring solution at next week’s CableLabs Winter Conference in Denver.
Mixed Signals said it worked closely with major television industry leaders to create its audio monitoring solution, which enables service providers and broadcasters to identify loudness issues in programming and commercials, giving them the information necessary to quickly fix dramatic volume changes that occur during channel changes and when commercials run.
Sentry’s new audio monitoring capabilities are particularly timely as legislation before Congress will require video service providers to ensure that ads be no louder than the programs they accompany.
The Commercial Advertisement Loudness Mitigation (CALM) Act has already been approved by the House of Representatives and is now with the Senate, where it’s expected to pass.
“The first step in ensuring that commercials air at the same volume as the programs they accompany is to actually identify overly loud commercials, which can be a daunting task for service providers [that] deliver hundreds, if not thousands, of channels of programming,” said Eric Conley, CEO of Mixed Signals. “Sentry gives operators the capabilities they need to find the loud commercials in all of their programming and to do so in a cost-effective and scalable fashion.”