ST & T signs reseller agreement with Ensequence

Tue, 11/24/2009 - 7:15am
Mike Robuck

Strategy & Technology (S&T) announced today that it has signed a value-added reseller agreement with Ensequence.

With the agreement in place, Ensequence will include S&T’s TSBroadcaster carousel playout technology as a component of its iTV Manager platform.

The Web-based Ensequence iTV Manager is used to scale the volume of interactive experiences and audience reach. By integrating S&T’s TSBroadcaster into its offering, Ensequence customers benefit from the efficient delivery of content with high levels of reliability, according to S&T.

“Ensequence enables our customers to make their video offering interactive for both programming and advertising, making their television content more powerful and engaging than it has ever been,” said Kevin Hurst, Ensequence’s director of product management. “The S&T technology offers a proven carousel system that fits perfectly with our iTV Manager offering, further strengthening our portfolio, as well as our customers’ ability to deliver the best interactive TV experiences available today.”

More Broadband Direct 11/24/09:
•  Joost acquired by online ad company Adconion
•  TiVo signs on with Google for ad measurement
•  Optimum Lightpath serves up Ethernet, savings to medical facility
•  N.D. landowner sues Midcontinent over cable
•  Windstream to buy Iowa Telecom for $1.1B
•  Report: Millions of HDTV households need HD service
•  IEEE standard coming for 40/100 Gbps
•  Czech Republic providers gear up for D3 with Arris
•  ST&T signs reseller agreement with Ensequence
•  Motorola, RIM named in visual voicemail lawsuit
•  EU drops Qualcomm antitrust probe
•  Broadband Briefs for 11/24/09



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