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Comcast snags 10 major VOD movies same day as DVD releases

Wed, 11/04/2009 - 7:50am
Mike Robuck

Comcast said it will be serving up its largest collection of Hollywood movies that are available the same days as their DVD release dates to its on-demand customers.

Comcast said 10 major Hollywood movies, all in HD, will be available in customers’ homes the moment they’re available on DVD.

Through partnerships with major studios, including Warner Bros./New Line, Fox, Universal, Summit, Lionsgate, Sony, Paramount and MGM, Comcast said it was offering more day-and-date movies to its customers than ever.

All told, more than 80 percent of the company’s top 10 releases viewed this year in on-demand were available the same day as their DVD releases.

“Everything about the day-and-date model is working,” said Derek Harrar, senior vice president and general manager of video and entertainment services for Comcast. “The studios are coming to us more and more with great films, and our customers are enjoying the opportunity to watch newly released films as quickly as possible.”

Comcast’s same day as DVD releases this month include “I Love You, Beth Cooper,” “The Taking of Pelham 123,” “Aliens in the Attic” and “The Ugly Truth.”

More Broadband Direct 11/04/09:
•  Comcast posts 22% spike in Q3 earnings, launches 4G in Philly
•  Bresnan to use OpenTV ad campaign manager
•  Comcast snags 10 major VOD movies same day as DVD releases
•  BigBand posts loss, looks to 2010
•  SK uses Arris gear for 100 Mbps broadband
•  Sprint laying off part of wholesale division
•  AT&T sues Verizon in Ga. over 'map for that' ads
•  Report: Verizon doubling early termination fees
•  On the call: Comcast CEO Brian Roberts
•  On the call: Cablevision COO Tom Rutledge
•  Vonage's Q3 loss widens on charge linked to rally
•  Broadband Briefs for 11/04/09

 

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