Central Oregon cable operator BendBroadband launched NFL Network yesterday to its subscribers and will serve up NFL RedZone, which is produced by NFL Network, this Sunday.
BendBroadband will also carry NFL Network’s on-demand offering starting on Monday. NFL Network’s on-demand platform features 25 to 30 hours of content, including 10 to 15 minutes of extended highlights from every regular season and playoff game.
AT&T, RCN, Verizon, Dish Network and Comcast announced earlier this year that they would carry NFL RedZone. NFL Network was able to offer RedZone to other video providers after it struck a new deal with DirecTV that runs through 2014.
NFL RedZone offers a look at the football action that takes place on Sunday afternoons, delivering the touchdowns and highlights live and in high-definition. For example, when a team goes inside its opponent's 20-yard line, fans see the important plays as they happen. The channel keeps fans up to date in real time by switching from game to game with live look-ins and highlights.
NFL Network airs seven days a week, 24 hours a day, 365 days a year and provides viewers with nearly 2,000 hours a year of original programming.