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Time Warner Cable picks TVN for VOD platform

Wed, 06/10/2009 - 8:45am
Mike Robuck

Time Warner Cable has entered into a long-term agreement with TVN Entertainment to use TVN’s video-on-demand platform to support its VOD initiatives.

Under terms of the agreement, TVN will provide Time Warner Cable with content delivery services and advanced asset management tools, including the use of TVN’s Adoniss interactive system.

“As we strive to provide our customers with simple and easy control over the content that they watch, we are continually looking for innovative solutions to help us manage our infrastructure,” said Mike LaJoie, Time Warner Cable’s executive vice president and chief technology officer. “TVN’s Adoniss interactive asset management toolset provides us with unparalleled control over our VOD assets.”

Financial terms of the deal weren’t available.

“Time Warner Cable has invested heavily to provide its customers with a state-of-the-art digital service, and we welcome the opportunity to support their comprehensive VOD initiatives,” said Jim Riley, chief sales and strategy officer for TVN Entertainment. “With over 200 content partners and a rich VOD toolset, TVN is well positioned to help Time Warner Cable maximize its VOD service over the coming years.”

Last month, TVN and Avail Media announced they were merging (story here), and the two companies are currently sorting out what, if any, new branding will take place for the combined companies.

More Broadband Direct 06/10/09:
•  Liao takes helm at CableLabs
•  Broadband policy: Don't let programmers cheat
•  Time Warner Cable picks TVN for VOD platform
•  Sprint tempts cable with femtocells
•  CableLabs hosts 14 vendors at addressable advertising interop
•  Cisco: Plan for explosion of IP video
•  Friday is final curtain for analog TV signals
•  Sliver of population unready for transition
•  Flo TV prepares expansion with DTV transition
•  Broadcom willing to reassess Emulex bid price
•  Letter: CTIA, signatories refute FM chipset mandate
•  Nacchio: Case should have never gone to trial

 

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