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Google's search for savings boosts Q1 profit 9%

Fri, 04/17/2009 - 8:15am
Michael Liedtke, AP Technology Writer

SAN FRANCISCO (AP) – The recession is prodding Google Inc. to grow up faster than a lot of people anticipated.

With its revenue growth rapidly decelerating, Google has been clamping down on its expenses with a ferocity that seemed unthinkable a year ago when the Internet search leader was still known for its spendthrift ways. Besides pampering its rapidly expanding workforce, Google rarely hesitates to invest in new products without worrying whether they will make money.

A more disciplined approach paid off in the first quarter, as Google's profit climbed 9 percent to surpass analyst expectations.

That pleasant surprise, announced late Thursday, didn't seem to galvanize investors. Google shares rose $3.75, or 1 percent, to $392.49 in morning trading Friday.

"People might not be willing to pay as much for a company that's increasing its earnings with cost cutting instead of revenue growth," said Signal Hill Group analyst Todd Greenwald.

Google executives say they believe there will still be plenty of room for more growth once the economy emerges from its deepest downturn in nearly 30 years.

"Ninety-five percent of all our internal discussions are still about growth," Patrick Pichette, Google's chief financial officer, said in a Thursday interview. "But it would be irresponsible not to watch our expenses in a tough economy like this."

When the recession first began in December 2007, Google seemed largely unfazed. But those carefree days are clearly gone.

"No company is recession-proof," Google Chief Executive Eric Schmidt told analysts in a Thursday conference call. "Google is absolutely feeling the impact."

Schmidt offered no guesses on when the conditions might improve, emphasizing the global economy remains in "uncharted territory."

Still, Google is holding up far better than other advertising-driven businesses, largely because it relies on a marketing system that has proven to be less expensive and more effective than more traditional media.

The Mountain View-based company earned $1.42 billion, or $4.49 per share, in the first quarter. That is compared with net income of $1.31 billion, or $4.12 per share, at the same time last year.

If not for employee stock compensation costs, Google said it would have made $5.16 per share. On that basis, Google exceeded the average estimate of $4.93 per share among analysts surveyed by Thomson Reuters.

Google's first-quarter revenue totaled $5.5 billion. That was up by just 6 percent from last year, marking the first time the company has posted less than double-digit revenue growth since its August 2004 initial public offering.

After subtracting commissions paid to its advertising partners, Google's revenue stood at $4.07 billion – about $10 million below analyst estimates.

In a telling sign of the recession's toll, Google's revenue fell from one quarter to the next for the first time. Its revenue in the prior quarter had been $5.7 billion.

Google started to pinch pennies last summer when it hired Pichette as its new chief financial officer.

The austerity campaign has included jettisoning a significant number of contractors, laying off some employees, curtailing perquisites and closing down unpopular services that had little chance of yielding a profit.

Google shaved its operating expenses to $1.52 billion during the first three months of the year, an 8 percent decline from the fourth quarter.

As part of the new frugality, Google reduced its workforce for the first time. The company ended March with 20,164 employees, 58 fewer than in December. That may not seem like much, but it represents an abrupt about-face for a company that hired nearly 10,000 people in the previous two years.

Pichette said Google is still hiring engineers and doesn't plan to lay off any more workers.

Google curbed its spending on new computing centers and other major projects even more dramatically. Capital expenditures totaled $263 million, a drop of 69 percent from the same time last year.

"My personal view on this is it's all about making us a better efficiency engine, that the changes and sort of tightness with which we're running now will put us in a stronger position as the recovery comes out," Schmidt said.

Even as it becomes more stingy, Google intends to still invest in areas that could help the company finally diversify beyond the text-based ads that generate most of its revenue.

Google views its YouTube video site and Android software for mobile devices as two of its biggest moneymaking opportunities.

Although YouTube hasn't emerged as a major marketing vehicle since Google bought the site for $1.76 billion in late 2006, it keeps adding more professional video that traditionally has attracted advertising. In a separate announcement Thursday, YouTube said it had struck a deal to sell ads during full-length movies and TV shows that several major studios are allowing to be played on the Web site (story here).

The Android software introduced last year now accounts for about 8 percent of all mobile Web browsing, to rank second behind Apple Inc.'s iPhone, Google executives said Thursday. Without providing specifics, Schmidt said Android's usage will expand later this year as part of "quite significant" announcements by Google involving several new pieces of hardware.

Google is counting on Android to help the company dominate advertising on mobile devices as thoroughly as it does now on office and home computers connected to the Internet.

More Broadband Direct 04/17/09:
•  Time Warner Cable shelves some Internet cap plans
•  DirecTV, Comcast fined for violating call rules
•  YouTube boosts full-length movies, TV show lineup
•  Broadcom: 1st to win DOCSIS 3.0, EuroDOCSIS certification
•  Verizon still shopping for acquisitions
•  Harmonic to debut ProView 7000 at NAB
•  Verizon releases developer specs for LTE
•  Google's search for savings boosts Q1 profit 9%
•  Toshiba expects bigger loss, contract job cuts
•  Verizon files suit over fiber outage
•  Broadband Briefs for 04/17/09

 

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