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LRG: Top cable ops landed 3.2M broadband subs in 2008

Mon, 03/09/2009 - 8:35am
Traci Patterson

The top U.S. cable operators added 3.2 million broadband subscribers in 2008 – 77 percent of the total net additions for cable ops in 2007 – which compares with the 2.2 million broadband subscribers that the top U.S. telcos garnered in 2008 – only 50 percent of the total net additions for the top telcos in the prior year.

The top cable operators netted 59 percent of the 2008 additions.

Total net broadband additions in 2008 were just 63 percent of the total in 2007, according to Leichtman Research Group (LRG), and were the fewest additions in the seven years that LRG has tracked the broadband industry.

In the fourth quarter, cable and telephone providers added more than 1 million broadband subscribers – with telephone companies adding about 570,000 subscribers and cable ops adding about 460,000.

The 20 largest cable and telephone providers in the U.S. represent about 94 percent of the market. The top broadband providers now account for nearly 67.7 million subscribers – with cable companies having 36.9 million broadband subscribers and telephone companies having 30.7 million subscribers, according to LRG.

“The total number of broadband subscribers in the U.S. doubled in the past four years, growing to nearly 68 million at the end of 2008,” said Bruce Leichtman, president and principal analyst for LRG. “With increased market penetration, growth inevitably had to slow, but there was still room for 5.4 million more broadband subscribers in 2008.”

Broadband Internet Provider

Subscribers at end of Q4 2008

Net Adds in 2008

Cable Companies

Comcast

14,929,000

1,336,000

Time Warner Cable

8,727,000

847,000

Cox*

4,000,000

275,000

Charter

2,881,100

198,800

Cablevision

2,455,000

173,000

Mediacom

737,000

79,000

Insight

458,500

72,500

Cable One

372,887

31,853

RCN

302,000

17,000

Other Major Private Cable Companies**

2,075,000

175,000

Total Top Cable

36,937,487

3,205,153

Telephone Companies

AT&T

15,077,000

921,000

Verizon

8,673,000

660,000

Qwest

2,847,000

236,000

Embarq

1,412,000

135,000

Windstream

978,800

107,400

CenturyTel

641,000

86,000

Frontier

579,943

57,098

FairPoint

295,360

4,783

Cincinnati Bell

233,200

11,700

Total Top Telephone Companies

30,737,303

2,218,918


Total Broadband

67,674,790

5,424,134

Sources: The companies and Leichtman Research Group
* LRG estimate
** Includes LRG estimates for Bright House Networks and Suddenlink
Company subscriber counts may not represent solely residential households; totals reflect pro forma results from system sales and acquisitions; top cable and telephone companies represent approximately 94 percent of all subscribers.


More Broadband Direct 03/09/09:

•  Zodiac, ActiveVideo hook up on Web-based tru2way
•  Bright House serves up free VOD network programming
•  LRG: Top cable ops landed 3.2M broadband subs in 2008
•  Mediacom receives letter from Nasdaq
•  Juniper adds application gateways
•  Ruckus targets commercial WLAN market
•  Vendors lead Voice over LTE Forum
•  Qwest CEO compensation is $11.4M in 2008
•  After 60 years, Circuit City powers down
•  Broadband Briefs for 03/09/09

 

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