Cablevision hooks up with New York-area retailer

Tue, 11/20/2007 - 8:12am
Mike Robuck

Cablevision announced a strategic distribution partnership with P.C. Richard & Son, a New York City-area appliance and electronics retail chain.

Under terms of the deal, P.C. Richard & Son customers will be able to sign up for Cablevision’s triple-play services at the 35 retail locations within Cablevision’s footprint. Cablevision will also provide its digital cable service to more than 30 P.C. Richard & Son stores, which will use the service to sell HDTVs to customers.

“We are excited about our new partnership with Cablevision, especially since the Optimum family of services is a direct extension of the products we sell,” said P.C. Richard & Son President Gregg Richard.

“The computer buyer can now easily enjoy the speed of Optimum Online, and the TV buyer purchasing their first high-definition TV can seamlessly subscribe to iO TV to receive a crystal-clear HD signal.”



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