UTStarcom Inc. will supply its RollingStream IPTV solution to Bharti Airtel, an Indian telco with more than 46 million subscribers.

RollingStream will enable the telco to offer live broadcast TV, time-shifted TV and VOD services bundled with its current broadband and voice services.

Airtel expects to offer the bundled service to its customers in Gurgaon and the National Capital Region (NCR) by the end of the year. The IPTV offering will then be rolled out in phases across eight additional regions.

UTStarcom also has commercial deployments with Aksh Optifibre in India, with China Telecom and China Netcom, and with Softbank in Japan. According to Frost and Sullivan, IPTV subscribers in the Asia Pacific region are expected to surpass 27 million by 2013, with China and India being the largest markets.