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Sling Media’s new Slingbox hits retail stores

Thu, 09/27/2007 - 8:35am
Traci Patterson

Sling Media Inc. has launched its new Slingbox Solo - with a suggested retail price of $180 - which can connect to SD and HD STBs and boasts increased streaming performance.

The Slingbox technology allows users to forward content from pay-video services to a variety of viewing devices - such as PCs and portable media players - via a broadband connection.

On Monday, EchoStar Communications bought Sling Media for $380 million and said it is considering a split into two companies, which would separate EchoStar’s consumer-based and wholesale businesses.

One of the supposed disadvantages of DBS is that its satellite broadcast is not well-suited to provide rapidly responsive on-demand and broadband services. The acquisition of Sling Media and its Slingbox technology, combined with the DVR units that Dish subscribers already have, could give EchoStar some interesting options for presenting on-demand services. The deal gets even more interesting if EchoStar gets bought by AT&T, as rumored.

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