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KDDI picks SeaChange, Panasonic to provision on-demand platform

Wed, 08/08/2007 - 8:52am
Mike Robuck

KDDI will use hardware and software from SeaChange and Panasonic to help launch an on-demand platform to cable operators across Japan this summer.

KDDI provides VoIP, backbone Internet services, and other IT services to more than 60 cable operators across Japan. By using the end-to-end platform provisioned by SeaChange and Panasonic, cable operators will be able to ramp up their on-demand offerings to customers.

“SeaChange has collaborated with Panasonic to serve the unique needs of operators in Japan’s television community and we are very proud that our rollout with KDDI is the first and best possible proof of that commitment,” said Lincoln Owens, director of broadband, Asia Pacific, SeaChange, in a prepared statement.

In the first stage, on-demand services will be centrally managed at the KDDI network operations centers, with the ability for each cable operator to expand and enhance its service according to its regional coverage. TV and movie content will be provided by KDDI, and cable operators will be able to mix in their own local content as well through the KDDI central site.  

The deployment uses SeaChange’s MediaCluster on-demand servers and Axiom Core management software, as well as the TV Backend System software for end-to-end management of promotions and business rules. Panasonic is adding the front-end interface solution for Japan’s deployed cable television set-top boxes. ITOCHU Techno-Solutions Corp. is SeaChange’s integration partner on the KDDI project.

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