Bresnan taps CMC for VOD

Mon, 04/10/2006 - 4:52am
Jeff Baumgartner, CED

Bresnan Communications is the latest MSO to leverage the Comcast Media Center’s national video-on-demand (VOD) content management and distribution service.

The CMC’s platform offers operators a range of VOD content creation, management and distribution services. Insight Communications and CMC corporate cousin Comcast Cable are already using the CMC to manage customized packages of VOD programming from a raft of TV networks and other sources.

The Colorado-based CMC launched VOD services in spring 2004. Its platform encodes and delivers more than 3,000 VOD “assets” per month, equating to roughly 1,200 hours of content.

“Providing on-demand services from the CMC platform broadens the variety of programming available to our customers and solidified  this important competitive advantage [against DBS],” said Bresnan VP of Operations Jim Gemmill.

Bresnan has launched VOD in several markets in Montana, Colorado, and Wyoming.


Share This Story

You may login with either your assigned username or your e-mail address.
The password field is case sensitive.