Comcast: Big-demand for on-demand

Fri, 02/24/2006 - 5:24am

Copyright 2006 Philadelphia Daily News
Philadelphia Daily News (Pennsylvania)
Distributed by Knight/Ridder Tribune News Service
February 23, 2006 Thursday
From Lexis Nexis

Philly-based Comcast will announce that it has seen a 71 percent increase in orders for On Demand content since 2004, with 85 percent of digital-cable customers using the service in the past 90 days - and that one of its most popular offerings is "Dating on Demand."

The dating service generated a whopping 4.8 million orders in the Philadelphia area, and 24 million nationwide. Other popular On Demand fare included "Karaoke On Demand" - and children's shows.

Overall, the cable company said it had more than 184 million On Demand orders in 2005, and had added more than 1,200 video-on-demand programs - a 42 percent increase since 2004.


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