Worldwide revenue for IPTV services will top $17 million by 2010, as the technology evolves well beyond a telco-only play, predicts TDG Research.
TDG further believes that the majority of global IPTV growth will be fueled by hybrid deployments that combine digital satellite or terrestrial TV services with IP-based telco TV offerings.
"The television markets around the world vary greatly in terms of incumbent pay television offerings and broadband penetration," said Hervé Utheza, consulting analyst with TDG Research. "The chances of telcoTV's success will vary greatly depending upon the extent to which these two services have penetrated individual geographic markets."
TDG also forecasts that IPTV subs will pass the 20 million mark in 2010.