Cincinnati Bell, Grande add premium broadband content
Cincinnati Bell and Grande Communications have paired with Synacor to offer premium broadband content to their subs.
Cincinnati Bell's "ZoomTown Plus" tier builds in a bundle of premium content from providers such as AmericanGreetings.com, CNN, MLB.com, MusicNow Radio, NASCAR.com, Shockwave.com and Weather.com. Grande will offer Synacor-provided premium content under a tier called "Web Premiums."
Synacor strikes the content deals separately and offers them to broadband providers as part of the vendor's "Portelus" platform. Users can access all of the premium content offered through the same user name and password, rather than having to set separate accounts for each content service.
Synacor also has deals in place with Adelphia Communications, Knology and Susquehanna Communications.