In an effort to draw data customers away from cable operators, Verizon Communications is offering its DSL service for free for six months to subscribers who sign a one-year agreement.

Verizon’s DSL offer runs until Jan. 16 and includes the following tiers: 1 Mbps, 3 Mbps and 7.1 Mbps.

"Consumers are constantly looking for the most reliable and best-priced products on the market, and we've created a value-packed reason to switch to Verizon," said Susan Retta, vice president of consumer products and services at Verizon . “Customers who order new HSI bundles online will also receive exclusive benefits, including a free modem and an additional $5 off qualifying bundles."

The six-months-free offer also extends to consumers who choose to bundle their up-to-3 or 7.1 Mbps HSI service with Verizon Freedom Essentials unlimited domestic long-distance calling and DirecTV video service.

New customers can also order a triple-play bundle with up-to-3 or 7.1 Mbps data, DirecTV Plus DVR package and Freedom Essentials (unlimited local and long-distance calling) for $70 per month for the first six months. 

During the second six months of an annual plan, the bundle with up-to-3 Mbps service is $94.99 per month, and the bundle with up-to-7.1 Mbps service is $10 more, at $104.99 per month, during the second six months of the annual plan.

A double-play bundle that combines up-to-3 or 7.1 Mbps HSI with Verizon Freedom Essentials unlimited domestic long-distance calling – along with free HSI for the first six months –is also available for $40 per month for the first six months of the plan.

During the second six months of an annual plan, the bundle with up-to-3 Mbps service is $69.99 per month. The price for the bundle with up-to-7.1 Mbps service is just $10 more, at $79.99 per month, during the second six months of the annual plan.