Motorola is buying BitBand, a VOD company that claims more than 60 commercial IPTV deployments worldwide.

Motorola did not say how much it is paying for the privately held company. Multiple news sources peg the price at $10 million to $15 million. Israeli newspaper Haaretz reported that the half-dozen venture companies backing the company had sunk $18 million into it.

BitBand concentrates on content delivery networks (CDNs) and ensuring quality of experience (QoE) for both on-demand services and broadcast over IP networks . The company says its solutions are optimized for hybrid and distributed network architectures.

The acquisition is in keeping with previous Motorola acquisitions in the on-demand space such as Netopia in 2008 and Broadbus in 2006.

Motorola said BitBand will complement its on-demand product line, which includes the Adaptive Media Management framework for content management and high-performance streaming servers for centralized and edge-based on-demand networks. With the addition of BitBand’s products, Motorola said it can offer comprehensive on-demand solutions for customers worldwide, addressing a wide range of deployment scales, access networks, video formats and business models.

BitBand has focused largely on the international telco market. Among its customers are Tele2 (Holland), Fastweb (Italy) and Swyazinvest (Russia).