Comcast subscribers in New Jersey with Motorola set-top boxes (STBs) are now able to start video-on-demand (VOD) content or movies in one room and then view them throughout the household in other rooms that are equipped with digital STBs.
Comcast’s service, called AnyRoom On Demand, doesn’t require subscribers to make any changes or add equipment in order to use the free service.
"We are delighted to bring this feature to our New Jersey Digital Cable customers," said Greg Arnold, regional SVP of Comcast Cable in New Jersey . "We are committed to providing our customers with the ultimate TV viewing experience and the addition of AnyRoom technology is yet another value added feature that allows them to view their favorite programming, whenever and wherever they want to watch."
Comcast associates customer accounts with its VOD backoffice to start an on-demand offering in one room and then finish it in another room.
Comcast said the service would be rolled out in other markets this year. New Jersey residents with Scientific Atlanta digital boxes will have access to the service later this year.
With AnyRoom, the "saved programs" list is shared among all digital cable boxes within a household registered to the same account, allowing on-demand movies or shows to be ordered in one room and then viewed in another. It also allows customers to watch the same program from two or more different digital boxes simultaneously.
To continue watching, or to restart a program in another room, customers go to the saved programs folder on their on-demand main menu and select the desired program, which will resume where it left off.
Comcast said all on-demand programs more than 19 minutes in length are included in the AnyRoom feature. Any free premium channel or paid programs can be watched during the "rental window" of the program on any TV in the home that has a digital cable box.
All program titles that are saved on one digital box will be displayed in the saved programs list on other digital boxes throughout the home.
Currently, Comcast has more than 10,000 titles available for on-demand viewing each month, with 90 percent of those titles available for free. Last month Comcast announced that it had surpassed seven billion on-demand views since launching VOD in 2003 (story here).
Next year, Comcast plans to offer more than 6,000 movies a month in its VOD tier, with more than 3,000 in HD.
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